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Gamificaiton by Design

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What do Foursquare, Zynga, Nike+, and Groupon have in common? These and many other brands use gamification to deliver a sticky, viral, and engaging experience to their customers. This book provides the design strategy and tactics you need to integrate game mechanics into any kind of consumer-facing website or mobile app. Learn how to use core game concepts, design patterns, and meaningful code samples to a create fun and captivating social environment.,Whether you’re an executive, developer, producer, or product specialist, , will show you how game mechanics can help you build customer loyalty.

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Gamificaiton by Design

Recommended By

Published By

btn-apple

What do Foursquare, Zynga, Nike+, and Groupon have in common? These and many other brands use gamification to deliver a sticky, viral, and engaging experience to their customers. This book provides the design strategy and tactics you need to integrate game mechanics into any kind of consumer-facing website or mobile app. Learn how to use core game concepts, design patterns, and meaningful code samples to a create fun and captivating social environment.,Whether you’re an executive, developer, producer, or product specialist, , will show you how game mechanics can help you build customer loyalty.

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