Introducing the new Fisher Investment Series, comprised of engaging and informative titles written by renowned money manager and bestselling author Ken Fisher. This series offers essential insights into the worlds of investing and finance.,Over the course of nearly two centuries, the innovations, mistakes, and scandals of different market participants have played an important role in shaping today’s financial markets. Now, in ,, Ken Fisher delivers cameo biographies of these pioneers of American financial history. From Joe Kennedy’s “sexcapades” to Jesse Livermore’s suicide, this book details the drama, the dirt, and the financial principles of an amazingly inventive group of financial minds. Fisher digs deep to uncover the careers, personal lives, and contributions of these individuals, and leads you through the lessons that can be learned from each one. Here you have 100 of the best teachers — some you already know, some you will feel you know, and some you may not have previously discovered — whose experiences will undoubtedly enhance your understanding of the markets.,With a few pages dedicated to each person, , quickly captures the essence of the people and ideas that have influenced the evolution of the financial industry.
One of the most famous science books of our time, the phenomenal national bestseller that “buzzes with energy, anecdote and life. It almost makes you want to become a physicist” (Science Digest).,Richard P. Feynman, winner of the Nobel Prize in physics, thrived on outrageous adventures. In this lively work that ???can shatter the stereotype of the stuffy scientist??? (Detroit Free Press), Feynman recounts his experiences trading ideas on atomic physics with Einstein and cracking the uncrackable safes guarding the most deeply held nuclear secrets???and much more of an eyebrow-raising nature. In his stories, Feynman???s life shines through in all its eccentric glory???a combustible mixture of high intelligence, unlimited curiosity, and raging chutzpah.
We design to elicit responses from people. We want them to buy something, read more, or take action of some kind. Designing without understanding what makes people act the way they do is like exploring a new city without a map: results will be haphazard, confusing, and inefficient. This book combines real science and research with practical examples to deliver a guide every designer needs. With it you’ll be able to design more intuitive and engaging work for print, websites, applications, and products that matches the way people think, work, and play.,Learn to increase the effectiveness, conversion rates, and usability of your own design projects by finding the answers to questions such as:,These are just a few of the questions that the book answers in its deep-dive exploration of what makes people tick.,When we design, we solicit responses from people. We want them to do something. ,is a solid design-psychology hybrid book that teaches you how to be more effective at guiding these responses.,Tackling some central UX design thinking questions such as “,” and “,”, , guides you through practical steps to increase the effectiveness, conversion rates, and usability of your UX design.,Like many good UX books, ,is not written to be read continuously. Instead, it will prove far more valuable over time as you reference it and build on your foundational knowledge of design thinking and UX design knowledge.
On 3/8/1421, the largest fleet the world had ever seen set sail from China. Its mission was “to proceed all the way to the ends of the earth to collect tribute from the barbarians beyond the seas” & unite the whole world in Confucian harmony. When it returned in 10/1423, the emperor had fallen, leaving China in political & economic chaos. The great ships were left to rot at their moorings. Most records of their journeys were destroyed. Lost in China’s long, self-imposed isolation that followed was the knowledge that Chinese ships had reached America 70 years before Columbus & had circumnavigated the globe a century before Magellan. Also concealed was how the Chinese colonized America before the Europeans & transplanted in America & other countries the principal economic crops that have fed & clothed the world.,Unveiling incontrovertible evidence of these astonishing voyages, “1421” rewrites our understanding of history. Our knowledge of world exploration as it’s been commonly accepted for centuries must now be reconceived due to this landmark work of historical investigation.
13 Secrets for Speaking Fluent Japanese presents tested shortcuts for Japanese language acquisition. Identifying two groups of people who actively and effectively study Japanese to the point of fluency –successful non-native learners and Japanese children –Giles Murray has collected from both groups the most rewarding and universal techniques which can be put to immediate use by both beginner and advanced students of Japanese.,This book is designed for people who have tried orthodox textbooks and failed, people who know a little Japanese but don’t have the necessary time or motivation to make the transition to more serious textbooks, and people seeking to increase fluency using ability already acquired. It introduces new strategies for thinking, speaking and memorizing Japanese quickly, efficiently and independently. Used in tandem with a mainstream textbook, these strategies will enable any student to apply what they have learned in the classroom to real-life situations, and to speak without hesitation in natural and fluent Japanese.,With lively and entertaining commentaries, striking illustrations, two Japanese manga –including a six-page extract from Osamu Tezuka’s famous Blackjack series–brainteasing puzzles, and genuinely useful example sentences, 13 Secrets offers a unique and exciting alternative to all students of Japanese.
Here are some of the most-loved poems in the English language, chosen not merely for their popularity, but for their literary quality as well. Dating from the Middle Ages to the 20th century, these splendid poems remain evergreen in their capacity to engage our minds and refresh our spirits.,Among them are Marlowe: “The Passionate Shepherd to His Love”; Shakespeare: “Sonnet XVIII” (“Shall I compare thee to a summer’s day?”); Donne: “Holy Sonnet X” (“Death, be not proud”); Marvell: “To His Coy Mistress”; Wordsworth: “I Wandered Lonely as a Cloud”; Shelley: “Ode to the West Wind”; Longfellow: “The Children’s Hour”; Poe: “The Raven”; Tennyson: “The Charge of the Light Brigade”; Whitman: “O Captain! My Captain!”; Dickinson: “This Is My Letter to the World”; Yeats: “When You Are Old”; Frost: “The Road Not Taken”; Millay: “First Fig.”,Works by many other poets ??? Milton, Blake, Burns, Coleridge, Byron, Keats, Emerson, the Brownings, Hardy, Housman, Kipling, Pound, and Auden among them ??? are included in this treasury, a perfect companion for quiet moments of reflection.
The 1 New York Times Bestseller.,”An enormously smart, clear-eyed, brave-hearted, and quite personal look at the benefits of meditation.”???Elizabeth Gilbert,Nightline anchor Dan Harris embarks on an unexpected, hilarious, and deeply skeptical odyssey through the strange worlds of spirituality and self-help, and discovers a way to get happier that is truly achievable. Now revised with new material.,After having a nationally televised panic attack, Dan Harris knew he had to make some changes. A lifelong nonbeliever, he found himself on a bizarre adventure involving a disgraced pastor, a mysterious self-help guru, and a gaggle of brain scientists. Eventually, Harris realized that the source of his problems was the very thing he always thought was his greatest asset: the incessant, insatiable voice in his head, which had propelled him through the ranks of a hypercompetitive business, but had also led him to make the profoundly stupid decisions that provoked his on-air freak-out.,Finally, Harris stumbled upon an effective way to rein in that voice, something he always assumed to be either impossible or useless: meditation, a tool that research suggests can do everything from lower your blood pressure to essentially rewire your brain. 10% Happier takes readers on a ride from the outer reaches of neuroscience to the inner sanctum of network news to the bizarre fringes of America???s spiritual scene, and leaves them with a takeaway that could actually change their lives.
An updated and expanded edition of a classic book on 20th-century graphic design.,surveysthe significant issues that have shaped the history and evolution of typography and graphic design, showing how current typographic trends are part of a continuously changing movement that can be plotted through the decades. Generously illustrated with over three hundred examples???more than two hundred of which are in color???the book charts significant topics including the arrival of mass-production; the birth of the art director; the appearance of the grid (and its subsequent rejection); the coming of non-print media; and the launch of the Macintosh computer and its ushering in of a new generation of designers enfranchised by digital technology.,This revised edition of a fundamental work brings the story up to date with new text and images covering type on screen and, in particular, type for the internet. Combining an assessment of the culture of experimentation in contemporary typographic design alongside a clear presentation of the field???s historical context, the book is an informed and accessible source for all students of design and for designers needing an expert overview of typography.
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A fascinating exploration of how insights from computer algorithms can be applied to our everyday lives, helping to solve common decision-making problems and illuminate the workings of the human mind.,All our lives are constrained by limited space and time, limits that give rise to a particular set of problems. What should we do, or leave undone, in a day or a lifetime? How much messiness should we accept? What balance of new activities and familiar favorites is the most fulfilling? These may seem like uniquely human quandaries, but they are not: computers, too, face the same constraints, so computer scientists have been grappling with their version of such issues for decades. And the solutions they’ve found have much to teach us.,In a dazzlingly interdisciplinary work, acclaimed author Brian Christian and cognitive scientist Tom Griffiths show how the algorithms used by computers can also untangle very human questions. They explain how to have better hunches and when to leave things to chance, how to deal with overwhelming choices and how best to connect with others. From finding a spouse to finding a parking spot, from organizing one’s inbox to understanding the workings of memory, , transforms the wisdom of computer science into strategies for human living.
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A fascinating exploration of how insights from computer algorithms can be applied to our everyday lives, helping to solve common decision-making problems and illuminate the workings of the human mind.,All our lives are constrained by limited space and time, limits that give rise to a particular set of problems. What should we do, or leave undone, in a day or a lifetime? How much messiness should we accept? What balance of new activities and familiar favorites is the most fulfilling? These may seem like uniquely human quandaries, but they are not: computers, too, face the same constraints, so computer scientists have been grappling with their version of such issues for decades. And the solutions they’ve found have much to teach us.,In a dazzlingly interdisciplinary work, acclaimed author Brian Christian and cognitive scientist Tom Griffiths show how the algorithms used by computers can also untangle very human questions. They explain how to have better hunches and when to leave things to chance, how to deal with overwhelming choices and how best to connect with others. From finding a spouse to finding a parking spot, from organizing one’s inbox to understanding the workings of memory, , transforms the wisdom of computer science into strategies for human living.
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