Pavel Tsatsouline, is the Chairman of StrongFirst, Inc., a fitness instructor who has introduced SPETSNAZ training techniques from the former Soviet Union to US Navy SEALs, Marines and Army Special Forces, and shortly thereafter to the American public.

  • Psych

    StrongFirst is proud to present the definitive text on achieving excellence in any sport through the power of your mind.,If you desire to align your chakra with your Zodiac sign or wish to figure out why it is your parents’ fault, you have picked up a wrong book.,PSYCH is 100% psychobabble free. It is the step-by-step manual to athletic superiority for men and women who take charge. The author became a world champion and record holder in a sport for which he had zero genetic predisposition–using the meticulously researched and professionally applied strategies he reveals on the pages of PSYCH.,PSYCH and be awesome.,–Pavel Tsatsouline, Chairman, StrongFirst,From the Introduction to PSYCH by Dr. Judd Biasiotto,”When I first started powerlifting, I was at best a joke. In my first seven meets I finished dead last. I wasn’t just beaten either, at times, I was absolutely destroyed. It wasn’t uncommon for me to find myself two or three hundred pounds behind the leaders going into the deadlift. After the deadlift, well, the leaders weren’t even in sight. I hate to admit this, but some guys could have beaten me without even benching. Their squat and deadlift totaled more than I totaled on all three lifts. Heck, at that time, even women and children could beat me. There was even a joke going around that the U.S.P.F. [powerlifting federation] was going to revoke my lifting card because I was impersonating a powerlifter. At least I think it was a joke. My little sister Mary Jean would say, ‘Judd, you have to quit competing you are embarrassing the family.’ She was serious.,Obviously, I’ve come a long way in the sport. During my career, I had literally gone full circle-from one of the worst lifters to ever step on a lifting platform, to one of the best. And I did all that with a body that is not genetically constructed for powerlifting. In fact, it’s been said that I have the body of an 11-year-old stamp collector and that my legs are so skinny they look like a pair of pliers in shorts.,How did I do it? Well it wasn’t the way I stacked or staggered some anabolic drug. In fact, I’ve never taken any drugs. The way I achieved world class status was through my mind. I learned to play the game of powerlifting above my shoulders. Through scientific means, I learned to take control of my environment, the people in it, and best yet; I’ve learned to take control of myself. The secret to my success and strength lies in these abilities.,The best part of all this is that you can achieve these abilities just as I have. That’s what this book is all about. It’s designed as a learning manual and was written with the intent of presenting a systematic approach to prepare you for powerlifting competition.,The methods in this book are based on scientifically validated research. They will work whether you believe in them or not. The only thing that is required is understanding and practice. If you apply the concepts outlined for you in this book, I flat guarantee you that your competition results will increase significantly. I’m not just blowing smoke here either; I’m speaking straight from the stone tablets.”

  • Secrets of Strength

    Reprint of a fascinating old book that everyone who is interested in sports and athletics must read. Everything one should know about how one can gain unusually great strength, about the famous strongmen of the past and their training methods… By one of the absolutely best informed – the authentic strength training super-expert Earle Liederman.

  • The Paradox of Choice

    In the spirit of Alvin Toffler???s Future Shock, a social critique of our obsession with choice, and how it contributes to anxiety, dissatisfaction and regret. This paperback includes a new preface from the author.,Whether we’re buying a pair of jeans, ordering a cup of coffee, selecting a long-distance carrier, applying to college, choosing a doctor, or setting up a 401(k), everyday decisions???both big and small???have become increasingly complex due to the overwhelming abundance of choice with which we are presented.,As Americans, we assume that more choice means better options and greater satisfaction. But beware of excessive choice: choice overload can make you question the decisions you make before you even make them, it can set you up for unrealistically high expectations, and it can make you blame yourself for any and all failures. In the long run, this can lead to decision-making paralysis, anxiety, and perpetual stress. And, in a culture that tells us that there is no excuse for falling short of perfection when your options are limitless, too much choice can lead to clinical depression.,In The Paradox of Choice, Barry Schwartz explains at what point choice???the hallmark of individual freedom and self-determination that we so cherish???becomes detrimental to our psychological and emotional well-being. In accessible, engaging, and anecdotal prose, Schwartz shows how the dramatic explosion in choice???from the mundane to the profound challenges of balancing career, family, and individual needs???has paradoxically become a problem instead of a solution. Schwartz also shows how our obsession with choice encourages us to seek that which makes us feel worse.,By synthesizing current research in the social sciences, Schwartz makes the counter intuitive case that eliminating choices can greatly reduce the stress, anxiety, and busyness of our lives. He offers eleven practical steps on how to limit choices to a manageable number, have the discipline to focus on those that are important and ignore the rest, and ultimately derive greater satisfaction from the choices you have to make.