is a Digital Marketing Strategist, entrepreneur and web designer helping startups build profitable websites & digital products. John has worked with global brands including Land Rover, Audi, the NAACP and Google. He is the founder of digital marketing agency, ,, as well as ,, , and ,.

  • Burn Your Portfolio

    It takes more than just a design school education and a killer portfolio to succeed in a creative career. Burn Your Portfolio teaches the real-world practices, professional do’s and don’ts, and unwritten rules of business that most designers, photographers, web designers, copy writers, programmers, and architects only learn after putting in years of experience on the job.,Michael Janda, owner of the Utah-based design firm Riser, uses humor to dispense nugget after nugget of hard-won advice collected over the last decade from the personal successes and failures he has faced running his own agency. In this surprisingly funny, but incredibly practical advice guide, Janda’s advice on teamwork and collaboration, relationship building, managing clients, bidding work, production processes, and more will resonate with creative professionals of all stripes.

  • Don’t Make Me Think

    Since Don???t Make Me Think was first published in 2000, hundreds of thousands of Web designers and developers have relied on usability guru Steve Krug???s guide to help them understand the principles of intuitive navigation and information design. Witty, commonsensical, and eminently practical, it???s one of the best-loved and most recommended books on the subject.,Now Steve returns with fresh perspective to reexamine the principles that made Don???t Make Me Think a classic???with updated examples and a new chapter on mobile usability. And it???s still short, profusely illustrated???and best of all???fun to read.,If you???ve read it before, you???ll rediscover what made Don???t Make Me Think so essential to Web designers and developers around the world. If you???ve never read it, you???ll see why so many people have said it should be required reading for anyone working on Web sites.,???After reading it over a couple of hours and putting its ideas to work for the past five years, I can say it has done more to improve my abilities as a Web designer than any other book.??? ???Jeffrey Zeldman, author of Designing with Web Standards

  • DOTCOM Secrets

    If you are currently struggling with getting traffic to your website, or converting that traffic when it shows up, you may think you???ve got a traffic or conversion problem. In Russell Brunson’s experience, after working with thousands of businesses, he has found that???s rarely the case. Low traffic and weak conversion numbers are just symptoms of a much greater problem, a problem that???s a little harder to see (that???s the bad news), but a lot easier to fix (that???s the good news). DotComSecrets will give you the marketing funnels and the sales scripts you need to be able to turn on a flood of new leads into your business.

  • Essentialism

    Have you ever found yourself stretched too thin?,Do you simultaneously feel overworked and underutilized?,Are you often busy but not productive?,Do you feel like your time is constantly being hijacked by other people???s agendas?,If you answered yes to any of these, the way out is the ,???,The Way of the Essentialist isn???t about getting more done in less time. It???s about getting , done. ??It is not ??a time management strategy, or a productivity technique. It is a , for discerning what is absolutely essential, then eliminating everything that is not, so we can make the highest possible contribution towards the things that really matter. ,By forcing us to apply a more selective criteria for what is Essential, the disciplined pursuit of less empowers us to reclaim control of our own choices about where to spend our precious time and energy ??? instead of giving others the implicit permission to choose for us.,Essentialism is not one more thing ??? it???s a whole new way of doing everything. A must-read for any leader, manager, or individual who wants to learn who to do less, but better, in every area of their lives, Essentialism ??is a movement whose time has come.,Often we get caught up in the busyness of life and lose focus on the things we want to do. ,???s , is a book that I think everyone should read. It focuses on an idea It is an idea whose time has come: do less. , clears your judgement and gives you permission to focus on what really matters instead of trying to do everything.??,In applying McKeown???s advice and defining strict criteria for what is essential in your life, you???ll reclaim invaluable time, energy and focus. McKeown calls this ???the disciplined pursuit of ,.???

  • How To Win Friends and Influence People

    You can go after the job you want…and get it! You can take the job you have…and improve it! You can take any situation you’re in…and make it work for you!,Since its release in 1936, , has sold more than 15 million copies. Dale Carnegie’s first book is a timeless bestseller, packed with rock-solid advice that has carried thousands of now famous people up the ladder of success in their business and personal lives.,As relevant as ever before, Dale Carnegie’s principles endure, and will help you achieve your maximum potential in the complex and competitive modern age.

  • Miracle Morning

    What if you could miraculously wake up tomorrow and any???or every area of your life was transformed? What would be different? Would you be happier? Healthier? More successful? In better shape? Would you have more energy? Less Stress? More Money? Better relationships? Which of your problems would be solved?,What if I told you that there is a “not-so-obvious” secret that is guaranteed to transform any???or literally every area of your life, faster than you ever thought possible? What if I told you it would only take 6 minutes a day?,Enter The Miracle Morning. What???s now being practiced by thousands of people around the world could perhaps be the simplest approach to creating the life you???ve always wanted. It???s been right there in front of us, but this book has finally brought it to life.,Are you ready? The next chapter of your life???the most extraordinary life you’ve ever imagined???is about to begin.,YOU DESERVE AN EXTRAORDINARY LIFE. IT???S TIME TO WAKE UP TO YOUR FULL POTENTIAL.

  • Profit First

    You are about to discover the profoundly simple yet shockingly effective accounting plug-in that will transform your business from a cash eating monster into a money making machine. In Profit First, Mike Michalowicz, author of The Pumpkin Plan & The Toilet Paper Entrepreneur, explains why the GAAP accounting method is contrary to human nature, trapping entrepreneurs in the panic-driven cycle of operating check-to-check and reveals why this new method is the easiest and smartest way to ensure your business becomes wildly (and permanently) profitable from your very next deposit forward.

  • Purple Cow

    The acclaimed Wall Street Journal and Business Week Bestseller.,You’re either a Purple Cow or you’re not. You’re either remarkable or invisible. Make your choice.,What do Starbucks and JetBlue and KrispyKreme and Apple and DutchBoy and Kensington and Zespri and Hard Candy have that you don’t? How do they continue to confound critics and achieve spectacular growth, leaving behind former tried-and true brands to gasp their last?,Face it, the checklist of tired ‘P’s marketers have used for decades to get their product noticed – Pricing, Promotion, Publicity, to name a few – aren’t working anymore. There’s an exceptionally important ‘P’ that has to be added to the list. It’s Purple Cow.,Cows, after you’ve seen one, or two, or ten, are boring. A Purple Cow, though…now that would be something. Purple Cow describes something phenomenal, something counterintuitive and exciting and flat out unbelievable. Every day, consumers come face to face with a lot of boring stuff-a lot of brown cows – but you can bet they won’t forget a Purple Cow. And it’s not a marketing function that you can slap on to your product or service. Purple Cow is inherent. It’s built right in, or it’s not there. Period.,In Purple Cow, Seth Godin urges you to put a Purple Cow into everything you build, and everything you do, to create something truly noticeable. It’s a manifesto for marketers who want to help create products that are worth marketing in the first place.

  • Step by Step Guide to Building Wealth from $1

    If you’re looking for actionable financial literacy tactics to create generational wealth and prosperity, this is a GREAT place to begin. The best way for people of color to reach the pinnacles we strive for is through financial literacy. It’s the best way to create wealth and pass on a legacy of knowledge and financial freedom to choose our own path and foster a NEW wave of financial confidence and influence. Every chapter of this book dissects how money passes through our community, the concepts and principles of wealth building, and most importantly, how to build wealth at every stage in your life. If you’re ready to take action, plan your future and generate wealth for your family and community, pick up A Step-By-Step Guide to Building Wealth from $1 .

  • The 4-Hour Workweek

    What do you do? Tim Ferriss has trouble answering the question. Depending on when you ask this controversial Princeton University guest lecturer, he might answer: “I race motorcycles in Europe.” “I ski in the Andes.” “I scuba dive in Panama.” “I dance tango in Buenos Aires.” He has spent more than five years learning the secrets of the New Rich, a fast-growing subculture who has abandoned the “deferred-life plan” and instead mastered the new currencies-time and mobility-to create luxury lifestyles in the here and now. Whether you are an overworked employee or an entrepreneur trapped in your own business, this book is the compass for a new and revolutionary world.,Join Tim Ferriss as he teaches you:

  • The Design of Everyday Things

    The ultimate guide to human-centered design.,Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door.,The fault, argues this ingenious — even liberating — book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization.,The Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time.,The Design of Everyday Things is a powerful primer on how — and why — some products satisfy customers while others only frustrate them.

  • The E-Myth Revisited

    E-Myth ‘e-,’mith n 1: the entrepreneurial myth: the myth that most people who start small businesses are entrepreneurs 2: the fatal assumption that an individual who understands the technical work of a business can successfully run a business that does that technical work.,An instant classic, this revised and updated edition of the phenomenal bestseller dispels the myths about starting your own business. Small business consultant and author Michael E. Gerber, with sharp insight gained from years of experience, points out how common assumptions, expectations, and even technical expertise can get in the way of running a successful business.,Gerber walks you through the steps in the life of a business???from entrepreneurial infancy through adolescent growing pains to the mature entrepreneurial perspective: the guiding light of all businesses that succeed???and shows how to apply the lessons of franchising to any business, whether or not it is a franchise. Most importantly, Gerber draws the vital, often overlooked distinction between working on your business and working in your business.,The E-Myth Revisited will help you grow your business in a productive, assured way.

  • The Lean Startup

    Most startups fail. But many of those failures are preventable. ,is a new approach being adopted across the globe, changing the way companies are built and new products are launched.,Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business., approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on ???validated learning,??? rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute.,Rather than wasting time creating elaborate business plans, , offers entrepreneurs???in companies of all sizes???a way to test their vision continuously, to adapt and adjust before it???s too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.

  • Think and Grow Rich

    Think and Grow Rich – Over 80 Million Copies Sold.,This edition of Napoleon Hill’s Classic Think and Grow Rich is a reproduction of Napoleon Hill’s personal copy of the first edition, the ONLY original version recommended by The Napoleon Hill Foundation, originally printed in March of 1937.,The most famous of all teachers of success spent a fortune and the better part of a lifetime of effort to produce the Law of Success philosophy that forms the basis of his books and that is so powerfully summarized and explained for the general public in this book.,In Think and Grow Rich, Hill draws on stories of Andrew Carnegie, Thomas Edison, Henry Ford, and other millionaires of his generation to illustrate his principles. This book will teach you the secrets that could bring you a fortune. It will show you not only what to do but how to do it. Once you learn and apply the simple, basic techniques revealed here, you will have mastered the secret of true and lasting success.,Money and material things are essential for freedom of body and mind, but there are some who will feel that the greatest of all riches can be evaluated only in terms of lasting friendships, loving family relationships, understanding between business associates, and introspective harmony which brings one true peace of mind! All who read, understand, and apply this philosophy will be better prepared to attract and enjoy these spiritual values.,BE PREPARED! When you expose yourself to the influence of this philosophy, you may experience a CHANGED LIFE which can help you negotiate your way through life with harmony and understanding and prepare you for the accumulation of abundant material riches.

  • Value Proposition Design

    If you liked “Business Model Generation,” you’ll love “Value Proposition Design.” The sequel builds on the same visual format and practical tools that made the first one so useful. It shows you how to use the Value Proposition Canvas, a practical business tool to design, test, create, and manage products and services customers want. It compliments and perfectly integrates with the Business Model Canvasfrom “Business Model Generation” so you can succeed with great value propositions embedded in scalable and profitable business models.,Practical exercises, process illustrations, and workshop suggestions help you immediately apply the tools in the book to your daily work. The book includes an online access to Strategyzer.com to complete and assess exercises interactively, learn from peers, and download pdfs, checklists, and more.,You’ll love “Value Proposition Design” if you’ve been overwhelmed by the task of true customer value creation, frustrated by unproductive product meetings and misaligned teams, involved in bold shiny projects that blew up, or simply disappointed by the failure of a good idea.”Value Proposition Design” will help you successfully understand the patterns of value creation, leverage the experience and skills of your team, avoid wasting time with ideas that won’t work, and guide you through the design and test of products and services that customers want.