Jeffrey Preston Bezos is an American internet and aerospace entrepreneur, media proprietor, and investor. He is best known as the founder, Chief executive officer, and president of Amazon.com, Inc. The first centi-billionaire on the Forbes wealth index, Bezos was named the “richest man in modern history” after his net worth increased to $150 billion in July 2018. In September 2018, Forbes described him as “far richer than anyone else on the planet” as he added $1.8 billion to his worth when Amazon became the second company in history to have a market cap of $1 trillion.

  • Built to Last

    Drawing upon a six-year research project at the Stanford University Graduate School of Business, James C. Collins and Jerry I. Porras took eighteen truly exceptional and long-lasting companies and studied each in direct comparison to one of its top competitors. They examined the companies from their very beginnings to the present day — as start-ups, as midsize companies, and as large corporations. Throughout, the authors asked: “What makes the truly exceptional companies different from the comparison companies and what were the common practices these enduringly great companies followed throughout their history?”,Filled with hundreds of specific examples and organized into a coherent framework of practical concepts that can be applied by managers and entrepreneurs at all levels, Built to Last provides a master blueprint for building organizations that will prosper long into the 21st century and beyond.

  • Creation

    Mankind now has within its grasp the power to synthesize true artificial life, playing out Dr Frankenstein’s dream in both cyberspace and the real world. In this book, Steve Grand, a leading exponent of artificial life, provides the first authoritative and comprehensive tour of the frontiers of this burgeoning new creation.,He surveys what has been achieved so far and looks at future possibilities for generating autonomous, intelligent, even conscious living things. The fundamental questions he tackles range widely: what is life? What should the minds, brains and bodies of these new life forms be like? What philosophical guidelines and computational frameworks are necessary? At the heart of this brilliantly accessible and thought-provoking book is the author’s unique imaginative vision – a vision based on his experience of making some of the most advanced artificial life currently available.

  • Data-Driven Marketing

    How organizations can deliver significant performance gains through strategic investment in marketing.,In the new era of tight marketing budgets, no organization can continue to spend on marketing without knowing what’s working and what’s wasted. Data-driven marketing improves efficiency and effectiveness of marketing expenditures across the spectrum of marketing activities from branding and awareness, trail and loyalty, to new product launch and Internet marketing. Based on new research from the Kellogg School of Management, this book is a clear and convincing guide to using a more rigorous, data-driven strategic approach to deliver significant performance gains from your marketing.

  • Good to Great

    To find the keys to greatness, Collins’s 21-person research team read and coded 6,000 articles, generated more than 2,000 pages of interview transcripts and created 384 megabytes of computer data in a five-year project. The findings will surprise many readers and, quite frankly, upset others.

  • Lean Thinking

    Expanded, updated, and more relevant than ever, this bestselling business classic by two internationally renowned management analysts describes a business system for the twenty-first century.,Expanded, updated, and more relevant than ever, this bestselling business classic by two internationally renowned management analysts describes a business system for the twenty-first century that supersedes the mass production system of Ford, the financial control system of Sloan, and the strategic system of Welch and GE. It is based on the Toyota (lean) model, which combines operational excellence with value-based strategies to produce steady growth through a wide range of economic conditions.,In contrast with the crash-and-burn performance of companies trumpeted by business gurus in the 1990s, the firms profiled in Lean Thinking — from tiny Lantech to midsized Wiremold to niche producer Porsche to gigantic Pratt & Whitney — have kept on keeping on, largely unnoticed, along a steady upward path through the market turbulence and crushed dreams of the early twenty-first century. Meanwhile, the leader in lean thinking — Toyota — has set its sights on leadership of the global motor vehicle industry in this decade.,Instead of constantly reinventing business models, lean thinkers go back to basics by asking what the customer really perceives as value. (It’s often not at all what existing organizations and assets would suggest.) The next step is to line up value-creating activities for a specific product along a value stream while eliminating activities (usually the majority) that don’t add value. Then the lean thinker creates a flow condition in which the design and the product advance smoothly and rapidly at the pull of the customer (rather than the push of the producer). Finally, as flow and pull are implemented, the lean thinker speeds up the cycle of improvement in pursuit of perfection. The first part of this book describes each of these concepts and makes them come alive with striking examples.,Lean Thinking clearly demonstrates that these simple ideas can breathe new life into any company in any industry in any country. But most managers need guidance on how to make the lean leap in their firm. Part II provides a step-by-step action plan, based on in-depth studies of more than fifty lean companies in a wide range of industries across the world.,Even those readers who believe they have embraced lean thinking will discover in Part III that another dramatic leap is possible by creating an extended lean enterprise for each of their product families that tightly links value-creating activities from raw materials to customer.,In Part IV, an epilogue to the original edition, the story of lean thinking is brought up-to-date with an enhanced action plan based on the experiences of a range of lean firms since the original publication of Lean Thinking.,Lean Thinking does not provide a new management “program” for the one-minute manager. Instead, it offers a new method of thinking, of being, and, above all, of doing for the serious long-term manager — a method that is changing the world.

  • Made in America

    In an autobiographical account of his rise to the pinnacle of the American retail business, the personal reminiscences of the late billionaire retailer are combined with dozens of interviews with Sam Walton’s family and friends.

  • Memos from the Chairman

    ???Ace Greenberg did almost everything better than I do???bridge, magic tricks, dog training, and arbitrage???all the important things in life.??? ???WARREN BUFFETT Alan C. Greenberg, the former chairman of Bear, Stearns, and a celebrated philanthropist, was known throughout the financial world for his biting, quirky but invaluable and wise memos. Read by everyone from Warren Buffett to Jeff Bezos to Tom Peters (???I love this book,??? the coauthor of In Search of Excellence said), Greenberg???s MEMOS FROM THE CHAIRMAN comprise a unique???and uniquely simple???management philosophy. Make decisions based on common sense. Avoid the herd mentality. Control expenses with unrelenting vigil. Run your business at the highest level of morality. Free your motivated, intelligent people from the chain of command. Always return phone calls promptly and courteously. Never believe your own body odor is perfume. And stay humble, humble, humble.

  • Rework

    shows you a better, faster, easier way to succeed in business. ,Most business books give you the same old advice: Write a business plan, study the competition, seek investors, yadda yadda. If you’re looking for a book like that, put this one back on the shelf.,Read it and you’ll know why plans are actually harmful, why you don’t need outside investors, and why you’re better off ignoring the competition. The truth is, you need less than you think. You don’t need to be a workaholic. You don’t need to staff up. You don’t need to waste time on paperwork or meetings. You don’t even need an office. Those are all just excuses. ,What you really need to do is stop talking and start working. This book shows you the way. You’ll learn how to be more productive, how to get exposure without breaking the bank, and tons more counterintuitive ideas that will inspire and provoke you.,With its straightforward language and easy-is-better approach, ,is the perfect playbook for anyone who???s ever dreamed of doing it on their own. Hardcore entrepreneurs, small-business owners, people stuck in day jobs they hate, victims of “downsizing,” and artists who don???t want to starve anymore will all find valuable guidance in these pages.

  • The Black Swan

    A black swan is a highly improbable event with three principal characteristics: It is unpredictable; it carries a massive impact; and, after the fact, we concoct an explanation that makes it appear less random, and more predictable, than it was.,The astonishing success of Google was a black swan; so was 9/11. For Nassim Nicholas Taleb, black swans underlie almost everything about our world, from the rise of religions to events in our own personal lives.,Why do we not acknowledge the phenomenon of black swans until after they occur? Part of the answer, according to Taleb, is that humans are hardwired to learn specifics when they should be focused on generalities.,We concentrate on things we already know and time and time again fail to take into consideration what we don???t know. We are, therefore, unable to truly estimate opportunities, too vulnerable to the impulse to simplify, narrate, and categorize, and not open enough to rewarding those who can imagine the ???impossible.???,For years, Taleb has studied how we fool ourselves into thinking we know more than we actually do. We restrict our thinking to the irrelevant and inconsequential, while large events continue to surprise us and shape our world. Now, in this revelatory book, Taleb explains everything we know about what we don???t know. He offers surprisingly simple tricks for dealing with black swans and benefiting from them.,Elegant, startling, and universal in its applications , will change the way you look at the world. Taleb is a vastly entertaining writer, with wit, irreverence, and unusual stories to tell. He has a polymathic command of subjects ranging from cognitive science to business to probability theory., is a landmark book ??? itself a black swan.

  • The Goal

    Written in a fast-paced thriller style, , is the gripping novel which is transforming management thinking throughout the Western world.,Alex Rogo is a harried plant manager working ever more desperately to try and improve performance. His factory is rapidly heading for disaster. So is his marriage. He has ninety days to save his plant???or it will be closed by corporate HQ, with hundreds of job losses. It takes a chance meeting with a colleague from student days???Jonah???to help him break out of conventional ways of thinking to see what needs to be done.,The story of Alex’s fight to save his plant is more than compulsive reading. It contains a serious message for all managers in industry and explains the ideas which underline the Theory of Constraints (TOC) developed by Eli Goldratt.

  • The Innovator’s Dilemma

    Named one of 100 Leadership & Success Books to Read in a Lifetime by Amazon Editors. A Wall Street Journal and Businessweek bestseller. Named by Fast Company as one of the most influential leadership books in its Leadership Hall of Fame. An innovation classic. From Steve Jobs to Jeff Bezos, Clay Christensen???s work continues to underpin today???s most innovative leaders and organizations.,The bestselling classic on disruptive innovation, by renowned author Clayton M. Christensen. His work is cited by the world???s best-known thought leaders, from Steve Jobs to Malcolm Gladwell. In this classic bestseller???one of the most influential business books of all time???innovation expert Clayton Christensen shows how even the most outstanding companies can do everything right???yet still lose market leadership. Christensen explains why most companies miss out on new waves of innovation. No matter the industry, he says, a successful company with established products will get pushed aside unless managers know how and when to abandon traditional business practices. ,Offering both successes and failures from leading companies as a guide, The Innovator???s Dilemma gives you a set of rules for capitalizing on the phenomenon of disruptive innovation. Sharp, cogent, and provocative???and consistently noted as one of the most valuable business ideas of all time???The Innovator???s Dilemma is the book no manager, leader, or entrepreneur should be without.

  • The Mythical Man-Month

    Few books on software project management have been as influential and timeless as The Mythical Man-Month. With a blend of software engineering facts and thought-provoking opinions, Fred Brooks offers insight for anyone managing complex projects. These essays draw from his experience as project manager for the IBM System/360 computer family and then for OS/360, its massive software system. Now, 20 years after the initial publication of his book, Brooks has revisited his original ideas and added new thoughts and advice, both for readers already familiar with his work and for readers discovering it for the first time.,The added chapters contain (1) a crisp condensation of all the propositions asserted in the original book, including Brooks’ central argument in The Mythical Man-Month: that large programming projects suffer management problems different from small ones due to the division of labor; that the conceptual integrity of the product is therefore critical; and that it is difficult but possible to achieve this unity; (2) Brooks’ view of these propositions a generation later; (3) a reprint of his classic 1986 paper “No Silver Bullet”; and (4) today’s thoughts on the 1986 assertion, “There will be no silver bullet within ten years.”

  • The Remains of the Day

    From the winner of the Nobel Prize in Literature, here is the universally acclaimed novel???winner of the Booker Prize and the basis for an award-winning film. ,This is Kazuo Ishiguro’s profoundly compelling portrait of Stevens, the perfect butler, and of his fading, insular world in post-World War II England. Stevens, at the end of three decades of service at Darlington Hall, spending a day on a country drive, embarks as well on a journey through the past in an effort to reassure himself that he has served humanity by serving the “great gentleman,” Lord Darlington. But lurking in his memory are doubts about the true nature of Lord Darlington’s “greatness,” and much graver doubts about the nature of his own life.